S o you decide to start-up a business. You have an idea. Let's say you want to be a carpenter. You print some brochures, some business cards, pay about N100,000 for a website and a domain name that tells everyone about your amazing credentials and experience. You distribute your fliers on the streets and to friends and relatives. And then you wait. And wait. And wait... Nothing happens. But, that's what everyone starting a business does, isn’t it? Print out some brochures, tell everyone how great you are, and wait for the money to roll in. Stop right there!!! You have just made several of the top 10 start-up mistakes entrepreneurs make when starting a business. Mistake # 1: First, being a "carpenter" is too general. There are a million carpenters in the world, but the only successful ones have something to concentrate on. Wood carving, house renovation, specialized pieces. Like the old saying goes, "Jack of all trades, master of none...
Olam-de-Jordan
Champions` Mindset